Dance Fitness Espanola
Dance Fitness Espanola
CONTENT CREATION
Embedded Files
Dance Fitness Espanola has been an ongoing branding and marketing project encompassing logo and brand development, social media content, short-form video, YouTube production, and merchandise design. The goal has been to create engaging, consistent content that encourages community participation and supports an active, healthy lifestyle.
Dance Fitness Espanola has been an ongoing branding and marketing project encompassing logo and brand development, social media content, short-form video, YouTube production, and merchandise design. The goal has been to create engaging, consistent content that encourages community participation and supports an active, healthy lifestyle.
Social Media
Social Media
My role as Content Creator spanned multiple platforms and media types.
My role as Content Creator spanned multiple platforms and media types.
Below are some examples of social media graphics promoting special events.
I also began creating short form content on TikTok promoting physical activity, dance, and community in humourous ways. This lead to a noticeable increase in online engagement.
In addition, I also filmed and edited long form choreography content for YouTube.
Merchandise
Merchandise
After developing a new visual identity, the new logo I created has been featured on seasonal merchandise.
I designed graphics for special event merchandise.
I also created print media including gift certificates and posters.
Outcomes
Outcomes
Since entering the role of Social Media Content Creator, there has been a notable increase in social media engagement and new in class participants. Our online reach has expanded, reaching new audiences and as a result the average class size has doubled.
Page updated
Google Sites
Report abuse